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Beauty PR: Salon System Expert and Session/Celebrity Nail Artist Karen Louise at Professional Beauty London 2019

Professional Beauty London is a fantastic opportunity for trend spotting, inspiration, networking and learning with your favourite brands, whilst newcomers present their innovations and industry experts share their knowledge on the hottest industry topics.

This year, Essence organised for Session/Celebrity Nail Artist and Salon System Expert, Karen Louise, to present two talks during the exhibition including a Nails Skills Seminar on “How to Become a Nail Tech for Celebrities”, where she discussed her exciting career highlights so far, how she made it and her advice on how to make it in the industry.

Karen Louise also showcased her skills with a live demonstration on the Professional Beauty Stage, called “Hand-Drawn Nail Art”.  Karen Louise produced her bespoke nail art to an audience of industry experts, established salon owners, professionals and students.  Compared by Essence PR MD, Samantha Grocutt, Karen Louise answered questions about her career, inspiration, whilst presenting an intricate step by step nail art technique using her go-to-brand and Essence client, Salon System, to an enthused audience.